bookkeeper marketing | Sandi Leyva

Five Ways to Get More Referrals

On January 8, 2013 / Grow Your Accounting Practice

There are many great things about getting referrals. First, referrals have a built-in trust that helps you move through the sales process faster. Second, there’s almost no marketing cost involved. Third, they tend to make a better long-term client. Unfortunately, many business owners take a reactive approach

Are you ready for an Elite business growth experience?

On August 28, 2012 / Accountant’s Accelerator

Are you looking for a private, exclusive business growth program that will support you in propelling your accounting business to a whole new level in 2013? Coaching is an amazing way to move your business forward at a very rapid pace. Unfortunately, coaching programs as well as

How to Get Your Clients to Follow Your Advice

On July 12, 2012 / Grow Your Accounting Practice

I first heard the term “consumption marketing” from Bret Ridgeway of Speaker Fulfillment Services. He’s the guy who does my product warehousing; he helps me sends all of our clients the binders and CDs that they order. I don’t know if he coined the term, but I

Are Your Clients Price-Sensitive? Maybe It’s You, Not Them

On July 4, 2012 / Accounting Marketing

I hear more accountants grumbling every day about how price-sensitive their prospects and clients have gotten. And they are right, to a degree. The economy has caused even the rich to count their pennies, and the percentage of people who look at a price tag before they

Five Problems with Accounting Websites

On June 26, 2012 / accounting websites

As a small business owner, you wear many hats. It’s hard to be an expert at all of the hats you have to wear, and that includes the hat that has to make good decisions about your website. In some cases, vendors don’t make this any easier,

Jazz Up Your Elevator Speech in Your Accounting or QuickBooks Practice

On May 19, 2012 / Grow Your Accounting Practice

Your Weakest Link in Marketing for Accounting or QuickBooks Services

On April 17, 2012 / Accounting Marketing

Got a new accounting website, but getting no emails? Got new QuickBooks or accounting certifications but your phone still doesn’t ring? Got your business cards printed, but all those that you passed out at the last event haven’t turned into business? It could be you have a

Five Numbers Every Business Owner Should Know

On April 10, 2012 / Grow Your Accounting Practice

It’s true: the richest entrepreneurs are the ones that know their numbers inside and out. But I’m not just talking about the numbers on the traditional income statement or balance sheet. I’m talking about numbers that will allow you to dig deeper into strategically changing the profitability

5 “Low-Hanging Fruit” Ways to Raise Your Accounting Revenues Right Now

On August 16, 2011 / Grow Your Accounting Practice

I have a peach tree in my backyard, and right now, the peaches are ready to be plucked. I have to get my 6-foot ladder, climb all the way to the top rung that you are allowed to stand on, lean against the side of the house

8 Tips for a Smoother Transition to WordPress from Accounting Websites

On April 26, 2011 / accounting websites

WordPress is a free platform for blogs. It has been around for several years, and has skyrocketed in popularity. You can use WordPress for your accounting or QuickBooks website as well and combine your accounting blog and your accounting website in one smooth installation. The 2 huge

Posts Tagged bookkeeper marketing