Are you looking for a private, exclusive business growth program that will support you in propelling your accounting business to a whole new level in 2013? Coaching is an amazing way to move your business forward at a very rapid pace. Unfortunately, coaching programs as well as
Read more →Interactive Community Sites Last week we covered lead generating sites, and the week before we covered “brochure” sites. This week, we talk about a site with an interactive community. Some accountants do not need a site like this; however, it is definitely beneficial for those accountants and
Read more →Are you looking for fresh ideas to grow your accounting business, practical sessions to update your accounting software skills, and fun ways to connect with peers, all on a shoestring budget (and that doesn’t take you too far from home)? If you answered yes, then I am
Read more →Lead Generation Sites Last week we covered the first phase of a website which is to be a brochure for you. This week, we talk about a site that brings you leads. Most accountants want a website that will bring them leads. And many accountants have been
Read more →You might be happy to hear me say all the things a brand new business does NOT need when they first start out: A logo is not necessary A $5,000 website is not necessary A bunch of social media accounts is not necessary A blog is not
Read more →Have you seen the movie The Bucket List? Morgan Freeman talks to Jack Nicholson about generating a “bucket list” – a list of things you want to do before you die. Some of the things on the bucket lists in the movie include: 1. Witness something truly
Read more →The days are long gone when the only way to build your business was by hiring full time employees. Now there are so many more choices. Many employees are interested in part-time work. Some prefer to work virtually, which frees a company up from being limited to
Read more →Summer can be slow for some accounting firms and especially some tax firms. But it doesn’t have to be if you know what to do. Here are five ideas you can use to boost not only your summer revenue, but your revenue all year long. 1. Go
Read more →I first heard the term “consumption marketing” from Bret Ridgeway of Speaker Fulfillment Services. He’s the guy who does my product warehousing; he helps me sends all of our clients the binders and CDs that they order. I don’t know if he coined the term, but I
Read more →I hear more accountants grumbling every day about how price-sensitive their prospects and clients have gotten. And they are right, to a degree. The economy has caused even the rich to count their pennies, and the percentage of people who look at a price tag before they
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