Eleven Website Updates to Make Before Tax Season Starts

To say that things have changed in the last year in the web space is an understatement. If you’re one of those who hasn’t updated their site in a while, it’s the perfect time of year to catch up. Here are my suggestions and tips for a

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How to Add a Shopping Cart to Your Site

You might think shopping carts are just for retail, but they don’t have to be. If you want to have a way for clients to pay online, a shopping cart is one of many options. A traditional online shopping cart app provides its users with ways to

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How to Add PayPal to Your Site

Do you want to collect money on your website? If so, a great starting point is to use PayPal.  There’s little overhead other than the PayPal fees and the initial labor of setting up the links. To get started, login into or create your new business PayPal

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8 Tips for Choosing a Better Domain Name for Your Website

If you don’t already have a domain name for your website (or you’ve never liked the one you have), here are eight tips on how to choose the best domain name that will help your site get found and help you get more business. Choose more than

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Eight Ways to Tame Email Spam (and One Way to Make Sure You Don’t Miss Prospect Emails)

We all spend a huge amount of time working all those emails we receive.   Luckily, there are many ways to tame the task so you can free up valuable time to work on other things.  Here are eight ideas to check against what you’re already doing and

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The Three Phases of a Great Accounting Website (Part 3)

Interactive Community Sites Last week we covered lead generating sites, and the week before we covered “brochure” sites.  This week, we talk about a site with an interactive community.  Some accountants do not need a site like this; however, it is definitely beneficial for those accountants and

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The Three Phases of a Great Accounting Website (Part 2)

Lead Generation Sites Last week we covered the first phase of a website which is to be a brochure for you.  This week, we talk about a site that brings you leads.  Most accountants want a website that will bring them leads.  And many accountants have been

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The Three Phases of a Great Accounting Website (Part 1)

You might be happy to hear me say all the things a brand new business does NOT need when they first start out: A logo is not necessary A $5,000 website is not necessary A bunch of social media accounts is not necessary A blog is not

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Five Problems with Accounting Websites

As a small business owner, you wear many hats.  It’s hard to be an expert at all of the hats you have to wear, and that includes the hat that has to make good decisions about your website.  In some cases, vendors don’t make this any easier,

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Five Great Places to Get Accounting Leads Online

Once you’ve gotten your web site in tip top shape, it’s time to let the world know about it.  One way is to set up profiles on the web that drive traffic back to your site.  Here are five places you can do just that: 1. Intuit’s QuickBooks

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