by Sandi Leyva | Dec 1, 2010 | Grow Your Accounting Practice
You’ve probably heard it takes 21 days to form a habit or to learn something new. Our brains love precise answers like this one because it seems so accurate. We latch onto it as if it’s true, since it takes fewer brain resources to just accept the answer...
by Sandi Leyva | Nov 24, 2010 | Grow Your Accounting Practice
A great place to learn what works in marketing is for us small business folks to watch what the master marketers do. During the holiday season, some retailers need to realize 80% of their sales in the 6-week window between Thanksgiving and New Year’s Day. If that...
by Sandi Leyva | Nov 17, 2010 | Grow Your Accounting Practice
Do you have an area of your life where you feel stopped or stuck? You may be starting on a business venture, stretching yourself in a different direction, or simply challenged by everyday life. In any case, here is one technique to become unstoppable when it comes to...
by Sandi Leyva | Nov 10, 2010 | Grow Your Accounting Practice
As an entrepreneur, you’re likely very talented at delivering the service you offer your clients. But when it comes to marketing and selling yourself, many of you didn’t voluntarily sign up for that part. As a matter of fact, some of you are resisting (kicking and...
by Sandi Leyva | Nov 3, 2010 | Grow Your Accounting Practice
What would happen in your business if you could get your employees to experience more moments of brilliant ideas – the aha moment or the insight? We now know enough about how to set up our brains to experience more aha’s on a daily basis. The steps are...
by Sandi Leyva | Oct 27, 2010 | Grow Your Accounting Practice
Most people will tell you that coaching is a face-to-face sale. A client needs to know who the coach is and build their trust in the coach before a good business relationship can be formed. Most coaches sell to one client at a time and work with one client at a time....