Sandi Leyva

TrustFile, Free Version from Avalara http://www.accountingtoday.com/accounting-technology/news/avalara-releases-free-version-of-trustfile70341-1.html “Reactive” CPAs Lose Clients http://www.accountingtoday.com/news/reactive-cpas-lose-clients-survey-says-70335-1.html World Congress of Accountants http://www.wcoa2014rome.com/ This is so true: 5 reasons why women do not invest in themselves http://www.forbes.com/sites/kathycaprino/2014/04/26/the-top-5-reasons-women-resist-investing-in-themselves-and-how-it-hurts-them/

Maximizing Social Security http://www.accountingweb.com/article/how-maximize-social-security-survivor-benefits/223161 Successful Partnering with Local Businesses http://www.forbes.com/sites/kellyphillipserb/2014/03/23/tax-preparers-put-new-spin-on-tax-season/ Walking for a Cause http://www.accountingweb.com/article/why-cpa-walking-2826-miles/223218?source=practice Xero Announces 83% Growth http://www.accountingtoday.com/accounting-technology/news/xero-announces-83-growth-this-fiscal-year70266-1.html April is Financial Capability Month – Who Knew? http://blog.aicpa.org/2014/04/volunteer-this-financial-capability-month.html

Snapshot of Tax Law Changes for Clients http://www.aicpa.org/Career/Marketing/DownloadableDocs/tax/Tax-Law-Snapshot-two-pager.pdf 11 Ways to Get More Referrals http://www.fa-mag.com/news/11-ways-to-get-more-client-referrals-17024.html Wacky Tax Deductions from Intuit https://turbotaxcpaselect.intuit.com/wacky-tax-deductions/

Rethinking the 4 P’s – good article on how the science of marketing has changed http://hbr.org/2013/01/rethinking-the-4-ps/ar/1 Resilience: a lesson from Sochi http://www.bbc.com/capital/story/20140219-can-you-learn-resilience ProAdvisor of the Year http://www.intuitiveaccountant.com/blogs/from-the-publisher/are-you-the-inaugural-proadvisor-of-the-year%3F/#.Uwv21vldV-w Forbes article first posted by Michelle Long about Xero vs. Intuit strategy http://www.forbes.com/sites/benkepes/2014/02/25/intuit-q2-results-show-just-how-hard-xeros-us-task-is/ How buyers evaluate professional services http://www.marketingprofs.com/charts/2014/24457/how-buyers-evaluate-professional-service-providers

Great infographic on accounting software http://www.accountingweb.com/article/heres-infographic-top-20-names-accounting-software/223041?source=technology Habits of the Wealthiest People– Infographic http://www.entrepreneur.com/dbimages/article/1389897325-habits-worlds-wealthiest-people-infographic.jpg Intuit event announced – save the date http://longforsuccess.com/2014/02/17/exciting-news-dont-miss-event-small-businesses-accountants-developers-intuit-quickbooks Women leaders bring higher GDP than men leaders http://www.foxbusiness.com/business-leaders/2014/02/13/research-shows-women-leaders-bring-higher-gdp/ Tax professionals, how do you respond when someone asks about your fee? http://www.accountingweb.com/article/tax-professionals-how-do-you-respond-when-someone-asks-about-your-fee/223047

The most undervalued leadership traits of women http://www.forbes.com/sites/glennllopis/2014/02/03/the-most-undervalued-leadership-traits-of-women/ Regulation leads top 10 list of 2014 risks http://journalofaccountancy.com/News/20149552.htm How companies can get more women in leadership roles http://www.businessinsider.com/how-companies-can-advance-women-in-leadership-2014-1 Details of myRA revealed http://www.journalofaccountancy.com/News/20149518.htm

The psychological price of entrepreneurship http://www.inc.com/magazine/201309/jessica-bruder/psychological-price-of-entrepreneurship.html Mentally Strong People: The 13 Things They Avoid http://www.forbes.com/sites/cherylsnappconner/2013/11/18/mentally-strong-people-the-13-things-they-avoid/ CPA infographic to share with clients http://blog.aicpa.org/2013/01/america-counts-on-cpas-infographic.html The 25 worst passwords of 2013 http://mashable.com/2014/01/22/worst-passwords-2013/ Does Your Firm Have a Data Breach Response Plan? http://www.cpapracticeadvisor.com/news/11297155/does-your-firm-have-a-data-breach-response-plan

Project management skills key to excellent service, better performancehttp://blog.aicpa.org/2014/01/project-management-getting-results-and-seeing-the-big-picture.html Accountants Rate #3 of Best Business Jobshttp://money.usnews.com/careers/best-jobs/accountant When your clients complain about their high tax bill, show them Peyton Manning’s New Jersey tax bill:http://www.forbes.com/sites/kurtbadenhausen/2014/01/27/new-jersey-taxes-could-eat-up-all-of-peyton-mannings-super-bowl-earnings/